Apple’s September 9, 2025, event introduced the world to the iPhone 17 lineup, and it’s clear this generation is about more than small tweaks. Apple has taken some of its best Pro-level technology and pushed it down to the standard model while also unveiling the boldest iPhone design yet, the ultra-thin iPhone Air.
If you’re considering an upgrade, here’s a closer look at the features that matter most.
Brighter, Smoother Display
One of the biggest changes is the display. The standard iPhone 17 now features Apple’s 120 Hz ProMotion Super Retina XDR OLED screen. It can hit up to 3,000 nits peak brightness, making HDR movies and outdoor use much more enjoyable. Adaptive refresh rates also help save battery without sacrificing smoothness.
Cameras Built for Creators
Apple’s camera system continues to evolve. The base iPhone 17 now packs a dual 48 MP Fusion system along with an upgraded 18 MP front camera that supports Dual Capture (recording with front and rear cameras at once). Pro models go even further with triple 48 MP sensors and up to 8× optical-quality zoom on the Pro Max. Whether you’re shooting travel photos or vlogging in 4K, you’ll notice sharper detail and better low-light performance.
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Faster A19 Chips
Every iPhone 17 model runs on the new A19 chip family. This brings faster CPU and GPU performance, improved energy efficiency, and better cooling on the Pro models. For everyday use, this means smoother gaming, quicker app launches and exports, and more on-device intelligence in iOS 26.
Wi-Fi 7 & Bluetooth 6
Under the hood, Apple added the N1 networking chip for Wi-Fi 7, Bluetooth 6, and Thread support. These upgrades mean faster downloads on compatible routers, lower latency for online gaming, and better performance for smart-home devices. Apple also refined its 5G modem for stronger cellular speeds in more markets.
Design & Durability
The iPhone 17 family also introduces Ceramic Shield 2 for better scratch resistance and tougher back materials. The standout is the new iPhone Air, at only about 5.6 mm thick, it’s Apple’s thinnest iPhone ever. Built with Grade 5 titanium, it combines portability with high-end features for people who want a lighter phone without losing power.
Battery Life & Charging
Apple says the Pro Max delivers its longest battery life yet, while the slim iPhone Air still promises all-day power thanks to internal optimizations. For people constantly on the go, this is a practical improvement.
Storage, eSIM & Pricing
Base storage now starts at 256 GB, which is great for photos, apps, and local media. Apple continues its move toward eSIM-only devices in more markets, so check carrier support before switching. U.S. pricing starts at $799 for iPhone 17, $999 for iPhone Air, $1,099 for iPhone 17 Pro, and $1,199 for iPhone 17 Pro Max.
Which One Should You Buy?
- iPhone 17: Best balance of price and features.
- iPhone Air: Ultra-thin and light with solid performance.
- iPhone 17 Pro: More power and advanced camera tools.
- iPhone 17 Pro Max: Best battery life and camera zoom.
If you’re coming from an iPhone 13 or earlier, the iPhone 17’s combination of a 120 Hz display, higher-resolution cameras, A19 performance, Wi-Fi 7, and improved durability makes it one of Apple’s most compelling upgrades yet. If you already own a recent Pro model, consider whether the new zoom, battery life, or the ultra-thin Air design justifies the cost for you.
